Launching the pre-owned EV rebate program
Roll: Motion Production / Type: Digital Display Units / Agency: RPA
Many potential electric vehicle buyers are familiar with the availability of rebates for new EV purchases. However, they often lack awareness of rebates applicable to pre-owned EVs. This campaign aimed to reach prospective buyers who may believe they cannot afford an electric vehicle.
![](https://cdn.myportfolio.com/f4f86722-fdf9-41b3-b9d0-feae2a336d48/720a712c-312d-4a8e-b88a-da6184703b41_rw_1200.jpg?h=46da3e23e2f4f1189b0d099387d5ebb4)